SAMSONITE (01910.HK): Proposed Acquisition of 85% of Lifestyle Brand BÉIS for USD 178.5 Million, Expected to Complete in Q4

NewTimeSpace News: On 12 August 2026, Samsonite Group S.A. (stock code: 01910) announced that a wholly-owned subsidiary of the Company (the purchaser, Samsonite LLC) entered into a membership interest purchase agreement with Beis and the sellers in respect of the acquisition, pursuant to which the purchaser agreed, subject to certain adjustments, to purchase the acquired interests (representing 85% of the outstanding membership interests of Beis) from the sellers for a cash consideration of USD 178.5 million.

According to the announcement, Beis owns BÉIS, a leading lifestyle and travel brand founded by actress and entrepreneur Ms. Shay Mitchell in 2018 and incubated by Beach House Group. On a cash-free and debt-free basis, the acquisition represents an aggregate enterprise value of approximately USD 210 million for Beis. Subject to the satisfaction or waiver of the conditions of the acquisition, the acquisition is currently expected to complete in the fourth quarter of 2026. Upon completion, the purchaser and Home Beis will hold 85% and 15% of Beis respectively, and Beis will become a subsidiary of the Company.

Under the amended and restated operating agreement to be entered into upon completion, at any time after the third anniversary of completion, Home Beis will have the right to exercise a put option requiring Beis to purchase rollover units (representing 15% of the outstanding membership interests of Beis) from Home Beis, and Beis will also have the right to exercise a call option requiring Home Beis to sell rollover units to Beis. The price payable by Beis for rollover units acquired from Home Beis upon exercise of any put or call option will be determined based on a multiple of Beis's variable contribution; for illustration only and assuming no change in Beis's equity structure following completion, after Beis completes the acquisition of rollover units from Home Beis upon exercise of the options, the purchaser's membership interest in Beis will increase from 85% to 100%.

BÉIS is a digitally native lifestyle and travel brand with over 1.4 million followers on Instagram and over 619,000 on TikTok, recording net sales of approximately USD 210 million in 2025, with unaudited net sales of USD 209.8 million for the year ended 31 December 2025. The acquisition will expand the Group's travel and lifestyle product portfolio, strengthen its digital capabilities and consolidate its growth momentum in North America. As the highest applicable percentage ratio of the acquisition exceeds 5% but is less than 25%, the acquisition constitutes a discloseable transaction of the Company and is subject to the reporting and announcement requirements under Chapter 14 of the Listing Rules. Completion of the acquisition is subject to the satisfaction or waiver of certain conditions set out in the membership interest purchase agreement, and therefore the acquisition may or may not proceed.

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