IH RETAIL (01373.HK): Flagship Brand "JHC Japan Home Centre" Rebranded to "JHC Zhen Hao City"
NewTimeSpace News: IH RETAIL(01373.HK) announced that to mark the 35th anniversary of JHC, the Group’s flagship retail brand will officially upgrade from “JHC Japan Home Centre” to “JHC Zhen Hao City” effective 15 July 2026, in support of its long-term development objectives and strategic market positioning.
NewTimeSpace News: IH RETAIL (01373.HK) issued a voluntary announcement on 14 July 2026. To celebrate the 35th anniversary of JHC, the Group embarks on a new journey via comprehensive brand revamp. Its flagship retail brand will be officially upgraded from “JHC Japan Home Centre” to “JHC Zhen Hao City” starting from 15 July 2026.
The rebranding is underpinned by four core growth pillars: optimise product portfolio and launch the “Genuine Quality” certification; elevate customer experience with “Thoughtful Service” by introducing food tasting and product trial zones at selected stores; deepen strategic partnerships to build the “Joyful Living” platform leveraging its community network of over 260 outlets; tap into the silver economy and implement the ESG vision of “Inclusive Wellbeing”.
The Board believes this brand transformation will lay a solid foundation for the Group’s next phase of business growth.
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